5 ways women are running the smartphone world
(BPT) - Take a minute to scroll through one of your social media feeds. Who is sharing the most photos? Using more emojis than words? Gaining ‘likes’ on their selfies? Most likely, it’s your female friends.
No, this wasn’t a lucky guess — there is research to prove it. According to recent findings from the Bank of America Trends in Consumer Mobility Report, men and women actually do use their smartphones differently.
In fact, women are outpacing men in the adoption of various tech trends. Keep reading to find out how women are continually becoming ‘smarter’ with their devices in their everyday lives.
1. When it comes to communicating, a text says it best
There are a dizzying number of ways to connect with people. At any given time, you can call, text, tweet or email. Out of all these options, women are actually more inclined (35 percent versus 22 percent) to turn to text to communicate, while more men (45 percent versus 31 percent) prefer conversing in person.
2. Digital money manager
Is your phone your financial manager? More women may be saying ‘yes’ . A higher percentage of women than men (56 percent versus 52 percent) cite that they use their bank’s mobile app to manage their finances. In fact, more women (42 percent versus 34 percent) prefer to do all of their banking via mobile.
3. Pics or it didn’t happen
Women are spending time both in front and behind the camera. When something major happens, women transform into photojournalists, capturing all of their memorable moments on their smartphones. Compared to men, women are more likely to have their phones out, ready to document memories of vacations (74 percent versus 69 percent), holidays (70 versus 55 percent) and weddings (57 percent versus 48 percent).
4. Painless payback
Splitting the check can get awkward. Asking your friends to pay you back after-the-fact can get even more awkward. Men and women agree that these situations are uncomfortable and should be avoided at all costs. More than half of both genders are on board with using a peer-to-peer transfer service from their bank to pay each other back for everything, from groceries to taco Tuesdays.
5. Say it with a smile (or a heart, or a hand, or flower…)
First there was text-speak — short, abbreviated phrases such as OMG and LOL — that became part of our daily conversations. Now, a picture is worth a thousand words, as today’s new language does away with letters and instead uses pictures and images. 77 percent of women are likely to communicate with an emoji, but only 52 percent of men say that they embrace the trend. So ladies, don’t “OMG” because his text didn’t end with a smiley face. Men just simply don’t <3 emojis the way you do.
